In John Wick (Chad Stahelski, 2014), Viggo Tarasov, the boss of New York’s Russian mob, played by Michael Nyqvist, gets a call from Aurelio, who runs a car shop. He has heard that Aurelio struck his son, and he wants to know why. Aurelio explains politely: because Iosef stole John Wick’s car and killed his dog. Viggo answers with a single word, “Oh,” and hangs up. Soon after, he summons Iosef to his office, punches him in the stomach and explains what he has failed to understand: it is not what he did that angers him, but who he did it to. Iosef asks who this nobody is. That nobody, his father tells him, is John Wick, the man they called Baba Yaga, the one they sent to kill the Boogeyman. Viggo was his boss. He saw him kill three men in a bar with a pencil, and when John wanted out for a woman, he gave him an impossible task in exchange for his freedom. The bodies he buried that day, Viggo says, laid the foundation of what they are now. This file reveals the ending of the film.
// The theoryThe punishment you have to see coming
Deterrence theory begins with Cesare Beccaria, who argued in On Crimes and Punishments (1764) that what prevents crime is not the cruelty of the penalty but its certainty and its swiftness. Jeremy Bentham turned the idea into a calculus of pleasures and pains. Two centuries later, Daniel Nagin’s review (2013) confirmed the core of it: the certainty of being caught deters far more than the harshness of the punishment. But research added a condition Beccaria took for granted: the threat works through perception. What deters is not the real risk but the risk each person believes they run. Mark Stafford and Mark Warr (1993) explained where that perception comes from: from one’s own and others’ experience with punishment and, above all, with punishment avoidance, the times one got away with it. Someone who has always gotten away with it learns that the threat does not apply to them. And Bruce Jacobs (2010) separated deterrence from deterrability: there are people on whom no threat weighs, because they have nothing left that the threat could take.
A threat only deters those who see it
John Wick’s reputation is an instrument of deterrence, and Viggo built it himself: the corpses from that impossible job founded his empire. On him it works perfectly. Hearing the name is enough for him to know what is coming, and he tells his son plainly: John will come for him, and he will do nothing, because he can do nothing. On Iosef it does not work at all, because Iosef does not know who John is. And he has something worse than ignorance: the experience of getting away with it. When Aurelio refuses to give him a new VIN number, Iosef reminds him that they own him. The Tarasov name has taught him, as Stafford and Warr would put it, that consequences are for other people.
// The subjectRaising the price on a man who has no price
Viggo is neither a madman nor a thug: he is a businessman who knows exactly what he is up against, and the film shows him trying, one after another, every lever of deterrence. First, words. He calls John at home, offers his condolences for his wife and proposes that they not resort to their baser instincts and handle this like civilized men. John listens and hangs up without a word. When he is asked what John said, Viggo answers with one word, enough, and sends a crew to kill him that same night. John kills them all. Second, price: Viggo puts two million dollars on his head and offers the job in person to Marcus, John’s old friend. When he learns that John is staying at the Continental, the neutral hotel where business is forbidden, he doubles the bounty for whoever dares to break that rule, and the assassin Perkins tries. Third, the power that really holds him up: in the vault of a church in Little Russia he keeps cash, artwork and what he calls his leverage over the city, audio recordings, physical evidence, blackmail. John burns it all. (Spoiler warning.) After escaping capture, John holds him at gunpoint, and Viggo pulls the contract and gives him the address of Iosef’s safe house in Brooklyn in exchange for his life. Iosef dies that night. Viggo takes his revenge on Marcus, whom he blames for having had every opportunity to kill John, and kills him. The end comes at the harbor, in the rain, with a knife. Viggo tells John that they used to be professionals, civilized. John asks him whether he looks civilized.
Viggo Tarasov
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// The crackThe only place where the threat is carried out
The film tests the theory on the side Nagin identified as the weakest: Viggo only knows how to raise severity. More men, more money, double the bounty. None of it changes John’s behavior, because John has already lost the last thing he had, and a man in that state is outside what Jacobs calls deterrability. The only place in the story where deterrence works as Beccaria imagined it is the Continental. Its rules are few, known and always enforced: when Perkins does business in the hotel, Winston informs her that her membership has been revoked by her own hand, and has her executed. That penalty did not deter Perkins, but it keeps the threat credible for everyone else, which is what general deterrence is for. What the theory cannot do is what the fiction asks of it: the unstoppable avenger is an extreme case, and in real life the likelihood of being caught does weigh on the decisions of many offenders.
Nor should Viggo be read as a victim of his son’s blunder. Explaining him is not excusing him. His power was born of the dead John buried for him and was maintained by blackmail, which is deterrence in its purest form: it does not punish, it threatens. When his son breaks the pact, Viggo neither hands him over nor repairs the harm, even though he knows better than anyone that he cannot win: he tries to kill the man he had let go, and later kills Marcus. The film grants him a clarity rare in a villain, that of seeing his own end coming, and denies him the one decision that would have done him any good.
Reputation is capital, and it does not reach everyone
In his study of the Sicilian Mafia, Diego Gambetta (1993) described a reputation for violence as the central asset of those who sell protection: well managed, it saves on violence itself. Viggo is a case of that capital, and his story shows its blind spot. A threat that does not reach the person it must reach deters no one, which is why focused deterrence policies, such as Boston’s Operation Ceasefire in the 1990s, rely on delivering the message face to face to the specific people it is aimed at. Iosef did not get that message until it was too late, and he got it from his father’s fists.
Three key ideas
- Deterrence theory (Beccaria, 1764; Nagin, 2013) holds that the certainty of punishment curbs crime more than its harshness, and that it works through perception: Stafford and Warr (1993) show that getting away with it again and again teaches that the threat does not apply to you.
- Viggo Tarasov, boss of New York’s Russian mob, knows who John Wick is and says it in a single word; his son Iosef does not, and steals his car and kills his dog. Viggo tries words, price and force, and John burns his vault of blackmail, kills Iosef and kills Viggo at the harbor.
- The crack: Viggo only raises severity, the weakest lever, against a man with nothing left to lose; the only deterrence that works in the film is the Continental’s, because its rules are always enforced.
Sources · further reading
- Beccaria, C. (1764). Dei delitti e delle pene.
- Stafford, M. C. and Warr, M. (1993). “A Reconceptualization of General and Specific Deterrence”. Journal of Research in Crime and Delinquency, 30(2), 123-135.
- Nagin, D. S. (2013). “Deterrence in the Twenty-First Century”. Crime and Justice, 42(1), 199-263.
- Jacobs, B. A. (2010). “Deterrence and Deterrability”. Criminology, 48(2), 417-441.
- Gambetta, D. (1993). The Sicilian Mafia: The Business of Private Protection. Harvard University Press.
- Stahelski, C. (dir.) (2014). John Wick. Written by Derek Kolstad. Summit Entertainment.
Case-file questionsFrequently asked questions
Who is Viggo Tarasov?
Viggo Tarasov is a villain from John Wick, analysed on KRIMINIS through the lens of criminology. The father hears the name and answers with a single syllable.
Why does Viggo Tarasov become a villain?
Viggo Tarasov, the Russian mob boss of John Wick (2014), and deterrence theory: he knows better than anyone who the Baba Yaga is and that no threat will stop him. His son did not know, and that is the whole story.
Which criminological theory explains Viggo Tarasov?
Viggo Tarasov's case is analysed through Deterrence. Deterrence theory (Beccaria, 1764; Bentham; Stafford and Warr, 1993; Nagin, 2013) holds that punishment curbs crime when it is certain and when the would-be offender perceives it that way. Viggo Tarasov, head of the Russian mob in New York in John Wick (Chad Stahelski, 2014), lives off deterrence: off the reputation of his former hitman and off a vault full of blackmail. The film shows its two limits: the threat the son does not see, and the one that weighs nothing on a man who has already lost everything.








