// TV · LOS ANILLOS DE PODER · EVOLUTIONARY CRIMINOLOGY

Sauron in “The Rings of Power”: the manipulator who comes bearing gifts

Before the Eye there was a fair face and a gift. Annatar did not storm Eregion: he helped it. Why the most effective evil shows up as a benefactor.

Share
Artwork for the article “Sauron in “The Rings of Power”: the manipulator who comes bearing gifts”
Sauron · Annatar

At the gates of Eregion, the city of the Elven-smiths, Halbrand turns up with a mouth full of promises. Celebrimbor, the greatest craftsman of the Second Age, had promised Galadriel he would never speak to him again and leaves him at the door, but in the end he listens. Halbrand claims the Valar have sent him to help and changes his face: now he is Annatar, the Lord of Gifts. That is how, in the second season of The Lord of the Rings: The Rings of Power (Prime Video, 2024), the Dark Lord's most patient operation begins: he does not storm the city, he helps it. By the time the Elf understands what he has forged, the nine rings for Men already carry Sauron's blood inside them.

The third season, which Prime Video premieres on November 11, 2026, jumps several years ahead and is set, according to the official announcement, at the height of the War of the Elves and Sauron, as he seeks to forge the One Ring. But before the Eye, which in Tolkien is mostly an emblem and a vision (in Galadriel's Mirror, Frodo sees it rimmed with fire) and in Peter Jackson's films becomes a literal eye of flame atop the tower, there was a fair face and a gift. And criminology knows a good deal about predators who arrive offering things.

// The theoryReciprocity and its parasite

Sauron's case file reads him through the evolutionary criminology of Martin Daly and Margo Wilson (Homicide, 1988): dominance pushed to infinity. But evolutionary thinking also studies how we cooperate. In 1971, the biologist Robert Trivers used reciprocal altruism to explain why helping a stranger can pay off: I give to you today, you pay me back tomorrow. To sustain that exchange, natural selection shaped a whole mental machinery: gratitude, trust, the sense of debt that tightens after a favor. And, on the other side, cheater detection, which Leda Cosmides and John Tooby studied in 1992.

Every machinery of cooperation leaves a gap for whoever exploits it. In 1995, the psychologist Linda Mealey proposed in Behavioral and Brain Sciences that a minority of individuals follow a cheater strategy: they mimic the signals of cooperation, charm, generosity, the well-timed emotion, to collect other people's trust without ever repaying it. It only works while it stays rare, and while the cheater can move to a new group once his reputation catches up with him. The hypothesis is contested, and Mealey was talking about people, not fallen spirits, but it describes Annatar well: he changes face and name every time he is recognized. The full framework is in our file on evolutionary criminology.

Key concept

The gift as bait

A gift never travels alone: it creates a debt, opens a door and gives the giver a place in the receiver's life. That is the machinery evolution installed so cooperation could work, and it is exactly what the cheater exploits. His case file says Sauron lacks the need for reciprocity; Annatar shows he does not need it in order to use it. Every gift is a thread, and in the One Ring all the threads are tied to the same hand.

Sauron

The Lord of the Rings
INT 92MAN 88VIO 90EMP 1
DomineeringCorrupterRelentless

Read Sauron’s full case file · Evolutionary criminology →

// The caseAnnatar, the benefactor of Eregion

Research on grooming, which grew out of the study of child sexual abuse (Craven, Brown and Gilchrist reviewed it in 2006), describes a sequence that reappears in cults and scams: pick someone with a need, win their trust by giving, cut them off from whoever might warn them, make them complicit and, in the end, control them. The series walks through it almost step by step. Celebrimbor's need is an artist's: to leave a work worthy of his lineage and to save the Elves from their decline. Annatar offers it to him. He gets the mithril from the Dwarves, pushes the forging of the Seven and then the Nine, and gradually takes over the running of the city while the smith shuts himself away in his workshop.

The decisive step is complicity. When the Dwarves start to grow suspicious, Annatar throws it in Celebrimbor's face that he has lied to Gil-galad about the new rings, and offers him a way out: make amends by forging the rings for Men. Shared guilt binds tighter than a chain, because the deceived can no longer ask for help without confessing. In the end the trick turns literal: Celebrimbor forges inside an illusion, the metal he took for mithril was Sauron's blood, and the gift carried the giver inside it. The season ends with the smith dead at Sauron's hands. In Tolkien everything moves more slowly: according to Appendix B of The Lord of the Rings, Sauron tries to seduce the Elves around the year 1200 of the Second Age, forges the One around 1600, and Celebrimbor dies in 1697, when Eregion is laid waste. Cheater detection did work elsewhere: Gil-galad refused to deal with him. The smiths, who wanted what he was offering, did not.

In a nutshell

Annatar / Sauron, The Rings of Power

I have not come to take anything from you. I have come to give you what you always wanted, and to stay.

// The same scriptThe wise fall too

Sauron repeats the move with anyone who lets him. Saruman, the wisest of the wizards, falls not by force but by study: he analyzes the rings to fight the enemy, looks into the palantír, and ends up proposing to Gandalf the alliance he would once have condemned. The Mouth of Sauron shows the end of the road: a man who served the Dark Lord so long that he forgot his own name. In all three cases Sauron's power comes in through the same door, the victim's desire. Our guide to the villains of The Lord of the Rings traces that slope character by character.

Why it matters

The most effective con does not threaten: it helps

The lesson is not that generosity is suspicious, but that trust has predictable blind spots. Outside Middle-earth, the signs of the predatory benefactor repeat: a rush to help, gifts that create dependence, secrecy, distance from whoever warns you. And explaining is not excusing. That reciprocity has an evolutionary origin does not legitimize whoever parasitizes it, and Celebrimbor's vanity does not shift the blame onto him: it was the lock, but the hand that forced it was Sauron's.

In short

The Lord of Gifts, decoded

  • In the second season of “The Rings of Power,” Sauron shows up in Eregion as Annatar, the Lord of Gifts, and wins Celebrimbor over by helping him, not by attacking him.
  • Reciprocal altruism (Trivers, 1971) explains why evolution gave us gratitude, trust and a sense of debt: the machinery that makes cooperation possible.
  • The cheater strategy (Mealey, 1995) describes those who mimic the signals of cooperation to collect trust without repaying it, and move to a new group once they are recognized.
  • Annatar follows the grooming sequence: need, trust, isolation, complicity and control. The final gift carries the giver inside it.
  • The third season arrives on Prime Video on November 11, 2026, after a time jump and at the height of the War of the Elves and Sauron, according to the official announcement.
  • Explaining is not excusing: the evolutionary origin of reciprocity does not legitimize whoever exploits it, and the victim's vanity does not shift the blame onto him.

Sources · further reading

  • Prime Video (May 11, 2026). Season three premiere announcement for The Lord of the Rings: The Rings of Power, as reported by TheOneRing.net: https://www.theonering.net/torwp/2026/05/11/121807-rings-of-power-season-3-release-date-confirmed-for-november-11-on-prime-video/
  • Baugher, L. (October 3, 2024). The Rings of Power Season 2 Ending Explained. Den of Geek: https://www.denofgeek.com/tv/lord-of-the-rings-of-power-season-2-ending-explained-sauron-gandalf-narsil-rivendell-celebrimbor-adar-deaths-spoilers/
  • Tolkien, J. R. R. (1955). The Return of the King, Appendix B. London: George Allen & Unwin; and Tolkien, J. R. R. (1980). Unfinished Tales, ed. Christopher Tolkien. London: George Allen & Unwin.
  • Daly, M., and Wilson, M. (1988). Homicide. New York: Aldine de Gruyter.
  • Mealey, L. (1995). The sociobiology of sociopathy: An integrated evolutionary model. Behavioral and Brain Sciences, 18(3), 523-541.

// Quick challengeWhich theory best explains Sauron?

Frequently asked questions

Who is Annatar in “The Rings of Power”?

Annatar, the Lord of Gifts, is the identity Sauron uses to present himself in Eregion in the second season of “The Rings of Power” (Prime Video, 2024). He claims the Valar have sent him to help Celebrimbor and persuades him to forge rings for the Dwarves and for Men. The name comes from Tolkien, who in “Of the Rings of Power” (The Silmarillion) and in the writings collected in Unfinished Tales tells how Sauron, in a fair form, won over the smiths of Eregion.

When does season 3 of “The Rings of Power” premiere?

Prime Video announced on May 11, 2026 that the third season premieres on November 11, 2026. According to the announcement, the story jumps several years ahead of season two and is set at the height of the War of the Elves and Sauron, as the Dark Lord seeks to forge the One Ring.

How did Sauron deceive Celebrimbor?

By helping him. In the series, Annatar offers him what he wants most, a work that will save the Elves, gets him materials, takes over the running of Eregion, and makes him complicit by reminding him that he lied to Gil-galad. In the end, Celebrimbor discovers he was forging inside an illusion and that the Nine carried Sauron's blood. In Tolkien, Sauron instructs the smiths for centuries and secretly forges the One Ring to rule the others.

What is Linda Mealey's cheater strategy?

It is the hypothesis Linda Mealey published in 1995 in “Behavioral and Brain Sciences”: a minority of individuals would exploit reciprocity-based cooperation by mimicking its signals, charm and generosity, without ever paying back what they receive. It only works while the strategy stays rare and the cheater can move to a new group before his reputation catches up. It is a contested proposal within evolutionary psychology.